Top 5 Delivered Meal Kits and Specialty Foods Apps on iOS in Oceania: Q1 2025

In the first quarter of 2025, the performance of leading meal kit and specialty food apps on the iOS platform in Oceania showcased varying trends. According to Sensor Tower, these apps experienced shifts in downloads, revenue, and active users.

Vivino: Drink The Right Wine observed a steady revenue stream, peaking at approximately $1.9K in early January and closing the quarter at a similar level. Downloads fluctuated slightly, with a high of 1K in late December, gradually settling around 720 by the end of March. Active users initially declined from 9.7K to 5.3K by late January but rebounded to 6.9K by the quarter's end.

Naked Wines saw a modest increase in downloads, starting at 152 and reaching a peak of 242 in early March. Active users consistently hovered around 3K, with a notable rise to 3.7K mid-March.

Aarstiderne – Økologisk mad did not demonstrate significant activity, with downloads and revenue remaining negligible throughout the quarter.

eMeals - Healthy Meal Plans maintained low engagement, with downloads peaking at 11 in early January. Active users showed minor fluctuations, reaching a high of 12 in early January but generally remaining under 10.

HelloFresh: Meal Kit Delivery experienced a robust start, with downloads peaking at nearly 3K in mid-January before gradually declining to 1.8K by the end of March. Active users increased significantly from 27K to over 42K by quarter's end.

These insights highlight the dynamic nature of the meal kit and specialty food app market in Oceania. For more detailed analytics, visit Sensor Tower.